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Tag: Case Study

Case Study: Rubino Shoes Black Friday Campaign

January 23, 2019 digital marketing, Influencer, Influencer Martketing, Instagram, Social media, Uncategorised Tags: , , , , ,

The Rubino Shoes campaign was centered around the Black Friday holiday sale period aiming to drive awareness and sales conversions, but also to communicate to the fashion conscious millennial demographic the width span of the brands offered and how Rubino is a destination that continuously expands product offerings to adapt to the lifestyle of their clients.

3 Brands Growing Through Influencer Marketing in Montreal

March 7, 2018 Influencer Martketing, Instagram, marketing, PR, Social media, Uncategorised Tags: , , , , , , , , ,

We all know by now how big and small brands from around the world have been able to use influencer marketing with amazing success. In the following article however, we forget about the world and bring you back to Montreal, where 66AGENCY was founded and where many Canadian brands have stood out with their unbelievable

Our #BeTheMeister Campaign (Case Study)

November 23, 2017 Facebook, Influencer Martketing, Instagram, Social media Tags: , , ,

Jägermeister’s very popular orange and green logo is recognized by all. Many consumers however lack the brand knowledge to properly identify what Jägermeister really represents. More than drinking shots, the brand stands for uniqueness, mischievous charisma and being bold and daring. During the #BeTheMeister campaign 66AGENCY enlisted 17 Canadian Instagram influencers that exemplify these values

Case Study: Our 2017 Casper Campaign

November 8, 2017 Influencer Martketing, Social media, Youtube Tags: , , , , , , ,

For any business entering a new market, it can be difficult to reach out to consumers who are loyal elsewhere and often have biases towards foreign brands. Casper Sleep, a New-York based mattress company, entered the Canadian market at the end of 2014 and was looking for a campaign that would continue to increase their

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