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Tag: Micro Influencers

Case Study: Rubino Shoes Black Friday Campaign

January 23, 2019 digital marketing, Influencer, Influencer Martketing, Instagram, Social media, Uncategorised Tags: , , , , ,

The Rubino Shoes campaign was centered around the Black Friday holiday sale period aiming to drive awareness and sales conversions, but also to communicate to the fashion conscious millennial demographic the width span of the brands offered and how Rubino is a destination that continuously expands product offerings to adapt to the lifestyle of their clients.

Money on Ads as an Influencer

February 16, 2018 digital marketing, Facebook, Influencer, Influencer Martketing, Instagram, marketing, marketing numérique, PR, Social media, Youtube Tags: , , , , , , , ,

Should influencers use ads to promote themselves? And if so, should they use Facebook or Instagram? The answer we get from most influencers is simply “I’m not sure, I don’t use ads myself.” On our end, we think that when an influencer uses ads the right way, it can grow their account, teach them a

How to Price Yourself as an Influencer

November 16, 2017 Influencer Martketing, Instagram, Social media, Uncategorised Tags: , , , ,

Many influencers on our roster also work independently with brands and have been asking about the topic of pricing, so today we’d like to finally answer all of their questions. It’s much more advantageous to base yourself on the industry, than to rely on the offers made to you when choosing your prices. For this

What’s an influencer?

October 4, 2017 Facebook, Influencer, Influencer Martketing, Instagram, Social media Tags: , , , ,

We often hear that online influencers are the celebrities of the future, but to advertisers they already offer much more. If you ask any 15 year old who they admire, your answer will likely include an influencer or two. They’ve created a name for themselves with funny videos, original photography or compelling blog articles. They

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